Morrison & Foerster’s Socially Aware Blog have created a great infographic that shows us just how much time we are spending online on Social Networks. The use of social networking has grown hugely over the past few years with more and more people spending greater amounts of time using the various services for either personal business reasons.
After collating their data from various sources including neilson, ComScore, PC Mag and the Wall Street Journal amongst others, they found that in 2008 and average of 24% of people in the US had a social presence online. That number grew to 56% by 2012. When it came to the actual amount of time people spent on their various social networks the number reflect a similar patter, with 5% of people with a social presence using those networks several times a day in 2008, jumping to 22% in 2012. This ever-increasing growth could be largely attributed to the huge growth in the mobile phone sectors as well as the accompanying apps that make accessing social networks like Facebook, Twitter, Pinterest, Google+, LinkedIn and Tumblr easier to access on the go, instead of relying on having access to a PC or laptop.
Take a look at the rest of the numbers below.
All numbers are based on users in the US